Who are we? During the COVID-19 Pandemic, businesses around the world experienced a rapid and abrupt shift from brick-and-mortar operations to virtual. Some companies struggled to operate their business from a virtual landscape and maintain their customers, and those who successfully shifted may have found difficulty maintaining an online presence. Bass Solutions was tasked with redesigning Master Pizza, my first ever customer's website, to be sure that their business could be seen in a digital format.
With this project, Bass Solutions successfully garnered the following statistics:
81% of all website visitors were new customers*
Increased mobile site visitors by 29%, leading to a 127% increase in total mobile web orders*
Promoted website through mail, in-person, and over-the-phone marketing – garnered over 8,000 monthly visitors
Total website interaction time increased by 20%**
(* indicates YTD stats as of Dec 20, 2021; ** indicates 30 days from launch of new website)
Following this success, Bass Solutions was approached by a neighboring business, Fortissimo Osteria to improve their business in the same way. Their website just launched in February 2022 and is on track to make similar improvements in customer engagement. These are examples of the quantitative value that Bass Solutions can provide. Additionally, Bass Solutions branched out from web solutions to audio recording to develop Master Pizza's message-on-hold to promote new marketing announcements that the company had set forth. Items promoted in the on-hold message saw a slight increase in sales.
Our goal is to help businesses improve their digital footprint, beginning with website restructure and development. Any small business seeking a shake-up in branding, digital optics, or overall customer engagement should feel free to contact us through the form below, or the information you see listed at any time for assistance.
Founder, Bass Solutions
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